2019 is starting on a positive note for American luxury brand dedicated to sustainability, Gabriel Hearst as LVMH Luxury brand has stepped into the picture with a minor investment into the brand.
Although the terms of the agreement were not made public, it is, however, general knowledge that LVMH Luxury Ventures usually invest between €2 million and €15 million in any company they choose to invest in.
This partnership will take Hearst another step further in making her label a global brand.
The Gabriel Hearst brand which was launched in the Fall of 2015 has enjoyed a rather fast-paced climb to the top even with its goal of creating a truly sustainable luxury fashion label.
Since the launch of the label, the brand has been a preferred choice on red carpets and the fashion world at large.
The brand has gotten award nomination nods from bodies like the International Woolmark Prize and the CFDA. She has also dressed some notable personalities like the Duchess of Sussex.
That Hearst is enjoying some level of success today does not mean it has always been that way. She had a fashion line that she launched in 2004, Candela, and it crashed without fanfare some years before she rebooted her fashion career.
Of course, investments like these are not always ideal. In 2018, some designers like Proenza Schouler and Stella McCartney have repurchased the shares of their companies from the conglomerates that invested in them.
Some other fashion labels like Thomas Maier and Edun opted out of portfolios to give companies like LVMH to focus on their more profitable and bigger businesses.